“Mercury Insurance wants to leverage technology to make driving safer, and we also want to reward drivers for being cautious behind the wheel,” said Mike Dawdy, director of product management at Mercury Insurance. “MercuryGO is an intuitive and easy-to-use app that helps you stay safe in the driver’s seat, and it puts money back in your bank account.”
The app generates a driving skill score that is calculated based on categories closely associated with car crashes: excessive speeding, hard braking, distracted driving and road type.
Mercury’s technology partner, Cambridge Mobile Analytics (CMT), is the world’s largest smartphone telematics provider. CMT pioneered usage-based insurance with smartphones, the measurement of phone distractions, behavior-based insurance, and real-time crash alerts with roadside assistance.
“Mercury Insurance is utilizing the DriveWell platform to help drivers reduce distracted driving, speeding, and hard braking by keeping them engaged and providing timely feedback,” said Ryan McMahon, vice president of insurance and government affairs at CMT. “MercuryGO will help make Virginia roads safer and has the potential to reduce the number of car collisions, injuries and fatalities.”
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Added benefits of the app include:
“It’s important to remember that driving is a privilege, and one that shouldn’t be taken lightly,” Dawdy said. “Drivers of all skill levels can benefit from the MercuryGO, while also putting money back in their pockets.”
MercuryGo is also available in Arizona, Florida, Georgia, New Jersey, Oklahoma and Texas.